![]() There’s a sea of art to be found within NDN World. Its evolution was that of High Fidelity, a VR experience based in the same DNA that was, while similar, more akin to Minecraft in its users' ability to create, build and host worlds of their own. ![]() Think of the experience like Second Life, the strange but popular gaming experience launched in the early aughts wherein users create completely digital social experiences within a fully-rendered digital environment. And unlike the traditional live market that lasts three days, this one is never-ending. 13, two days before an awards ceremony that cemented the online affair as something incredible. In fact, it's really more of a beginning, and NDN World is its first chapter. Through hundreds of virtual booths, photos, videos and links to new websites-SWAIA's PR agent Audrey Rubinstein says that prior to the pandemic, 77 artists had regularly maintained websites it's now up to 450-it goes a long way to fill the cancellation gap.īut it doesn't end there. The new SWAIA Virtual Indian Market is certainly sprawling. Within four months, everything has changed. ![]() In many cases, Indian Market represents an entire year's worth of efforts and income for artists, but within a couple of weeks, SWAIA announced its answer-it was to go virtual like so many other events this year. Indeed, as SWAIA announced earlier this year that the rise of COVID-19 would make it another victim of countless cancellations across Santa Fe's usually highly artsy summertime market season, Peone, a woman from the Colville Confederated Tribes/Eastern Band of Cherokee Indians who took the organization's reins in April, and the rest of SWAIA worked frantically to create new avenues for artists suddenly faced with loss of sales. "' Fortnite,' she said," Pruneau tells SFR. In fact, according to Project Leader Steve Pruneau, the man behind the developers who built the three-dimensional virtual and interactive presentation that is NDN World, his team's original pitch was flailing until he asked Peone a simple question: How was she maintaining social relationships with friends and loved ones during the pandemic? If the Southwestern Association for Indian Arts' Executive Director Kim Peone hadn't started playing the video game Fortnite with her children and grandchildren during the COVID-19 pandemic, NDN World might never have come to be. ![]()
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